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Sex, Money, Fame & Glamour in Second Life

Second Life allows users to do things that are physically impossible and financially prohibitive in real life, so people can explore these ideas safely, with few creative restrictions.

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Social Search Commands for Everyday Use

Whether you're looking for link building opportunities, business prospects, videos, or just want to know what's being said in your industry, about your brand, or a product, these social search engines...

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Facebook Data Should Focus Eyes on Bing Local Results

Facebook open graph data is likely to have its biggest impact on Bing's local search results. With so many reviews, via so many aggregators, and different listing verification companies, the average...

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When Link Loss Ain't No Bad Thing

Allowing low quality links to degrade can have a positive effect on rank. Some observations from a real world example.

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Are the Brains of Search Engine Marketing and Search Engine Optimization...

And since the press release had hurt the feelings of one or more of my friends in the industry, I also dismissed Roth's observation , "Search Engine Marketing is an industry still defining itself. And...

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International Social Media Marketing: Addressing Cultural Quirks

Statistics and anecdotal evidence of how the BRIC countries (Brazil, Russia, India, and China) use social media.

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Finding Potential Link Partners

Here are few ideas on finding sources to ask, beg, or barter for links.

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5 Ways Twitter Can Be Leveraged for B2B Search Engine Marketing

Engagement is a critical ingredient for seeing measurable results from Twitter on SEM initiatives. Ongoing dialogue is what makes Twitter valuable in B2B organizations.

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Resource Page Cocitation Analysis for Authority Link Builders (and Other...

By using this six-step process, link builders can determine what's in demand and the quality and characteristics of the most link-worthy content for their vertical.

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3 Step Prospecting for Highly Productive Link Building Queries

Identifying and discovering these unique footprints requires careful observation and a bit of reasoned guessing around what specific chunks of language might exist on similar opportunities. Using a...

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Search For Tomorrow: Linden Lab Upgrades InWorld Search

A lot of new and interesting things happen in relation to Second Life. Meeroos, a timeline for Mesh, The Great Facebook Avatar Deletion. But this week I'm going to discuss Linden Lab claims that the...

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Eggs and Baskets: How Second Life's Facebook Marketing Has Backfired

From my observation , the biggest use, sadly, seems to be the rampant abuse of Unicode, allowing people to mangle the appearance of their existing names using specialized characters to make them all...

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Bada Bing! It’s Baidu Bing – English Search Marketing In China

The Baidu-Bing relationship provides a win-win situation for two of the world’s most important search engines. As an exciting new level of cooperation unfolds, here are a couple areas where the budding...

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Exploiting Tomorrow: As New Virtual World Features Develop, Security...

The speed at which changes and new concepts are being pushed out from Linden Lab has increased - shifting towards something more in tune with its current user base. It's by no means perfect, but it's a...

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WordPress and Unicorns (Or: Why I Actually Love WordPress)

There are numerous ways to fix your WordPress site so it doesn’t appear to be WordPress. These basic tips will let you hide your WordPress version number, and not allow Google to fingerprint your site....

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SEO is Both Science and Art

More often than not, the craft of search engine optimization is truly a unique practice. SEO is often misunderstood and can be painfully difficult to staff for and is, by definition, science...

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Obama vs. Romney: Search for Next President Reveals Astonishing Facts

We decipher exactly how the Internet search marketing strategies of the current president and his opponents are managed, as well as the search tendencies of voters. Here's an accumulation of...

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Algorithm Updates, Duplicate Content & A Recovery

The following story shows why it's important to know where your SEO client’s or company’s content originated if it precedes your involvement with site SEO efforts. Learn how eliminating duplicate...

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AdWords Christmas List: 6 New Features Google Should Add in 2013

Gary Fearnall, Global Marketing Director at LinkedIn, shares tips and best practices for marketers using Company Pages or LinkedIn Ads. Plus, news headlines include Google, Bing, Twitter and more; find...

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5 Steps to Calculate Social Media ROI Using Google Analytics

Efforts to promote social profiles, pages, sharing and engagement are meaningless unless they support a path to conversion and help the bottom line. Here’s how Google Analytics Social Reports can help...

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